CREATIVE STRATEGY • BRAND STORYTELLING • AI INNOVATION • RESULTS-DRIVEN

Digital Campaign Portfolio

center court pickleball

Social Media Campaigns

Facebook & Instagram

(One image represents both Facebook and Instagram.)

Social Media Campaigns

Results

  • Increased tournament registrations, membership growth, and member participation
  • Improved membership engagement
  • Strengthened brand consistency across locations
  • Produced year-round campaign calendar

Community Engagement

  • Charity Events
    Member Appreciation
    Theme Nights
    Open Play Events
    Sponsorship Promotions

Digital TV Screens

  • Tournament Promotions
    National Pickleball Day
    Careers
    First Responders
    Programming Schedule
    Seasonal Promotions

Marketing Director

  • Annual Marketing Strategy
  • Multi-Location Brand Management
  • Inventory & Promotional Asset Management
  • Social Media & Content Strategy
  • Community Engagement
  • Email & SMS Marketing
  • Digital Signage

Led and executed integrated marketing strategies for a three-location, membership-based organization, partnering directly with the CEO to drive subscription growth, member engagement, and brand consistency. Directed website content, social media, email and SMS marketing, digital signage, promotional campaigns, inventory and branded asset management, and in-club marketing while creating a cohesive member experience that increased tournament participation, strengthened brand loyalty, improved retention, and supported long-term business growth.

Leadership & Operations

  • CEO Collaboration
  • Multi-Location Operations
  • Inventory Management
  • Brand Standards
  • Club Experience

SMS Marketing

  • Subscription & Membership Alerts
  • Promotional Offers
  • Tournament & Event Reminders
  • Member Retention Campaigns